Premier Travel is an independent, family-run travel agency and tour operator with over 85 years of experience in the industry. With branches across East Anglia and a dedicated team of experts, we pride ourselves on delivering exceptional customer service, personalised travel experiences, and unrivalled expertise. Whether it’s a tailor-made holiday, cruise, or long-haul adventure, we go the extra mile to ensure every customer’s journey is seamless and memorable.
We joined Worldchoice to benefit from the collective strength of an established consortium while maintaining our independence and unique customer-focused approach. The access to competitive commercial deals, marketing support, and a network of like-minded travel professionals has been invaluable in helping us grow and enhance our offerings.

Being part of Worldchoice provides us with strong supplier relationships, exclusive commercial advantages, and industry insights that help us remain competitive. The networking opportunities and collaboration with fellow members allow us to share best practices and stay ahead of industry trends.

One key benefit has been the access to exclusive marketing support and promotional campaigns. These have helped us enhance our customer engagement and drive sales, particularly during peak booking periods. The ability to tap into supplier-led initiatives has also allowed us to offer added value to our clients.
The customer service from Worldchoice has been excellent. The support team is always responsive and proactive in addressing any queries, and the guidance provided has been instrumental in helping us navigate industry challenges and opportunities.
We value our partnership with Worldchoice and look forward to continued collaboration. The support, insights, and opportunities provided have been a key part of our success, and we appreciate the role Worldchoice plays in helping independent agencies thrive in a competitive market.
